Dani Shin
All Work

Redesigned e-commerce subpages

In April 2024, I spent 2 weeks redesigning the product detail page for EGIM, a premium handmade seaweed brand. I audited the existing page, keeping essential information, cutting repetitive content, and identifying gaps that needed new sections to better reflect the brand's premium identity. The result replaced a cluttered, unstructured layout with a cleaner design that paired imagery, icons, and copy to communicate product information more effectively.

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Before
Before redesign
After
After redesign